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We’d like to thank you for your interest and support since we founded First Retail two years ago. We are now turning our technology into products. We look forward to realizing our vision where all big data, structured and unstructured, can made available to your downstream analytic and transactional applications. Best regards First Retail Team…

FIRST RETAIL NAMED ONE OF FIVE “COOL VENDORS IN ANALYTICS AND BUSINESS INTELLIGENCE” First Retail Selected for its coolness in adding structure to unstructured content through semantic matching, tagging and machine learning PALO ALTO, Calif., May 7 2012 – First Retail, a company servicing the information needs of next generation e-businesses, today announced it was…

Common Outcomes of Data Bottlenecks Retail information bottlenecks are best understood in the context of the value chain: Assortment Planning; Merchandising; Availability; Fulfillment; Marketing and Customer Loyalty. Information about products is not as good as it could be – data received from the vendor community can be incomplete, inconsistent and sometimes just plain incorrect. At…

#1. Make your sponsor a hero The number one rule – you have been engaged to serve your sponsor and to make them successful in their role within the client organization and to do so within their mandate. Deflect glory to your manager. #2. Be the solution not a problem You are there to solve…

Ready for Change? Before e-commerce, consumers were starving for information about products, even as they forked over their personal data so that marketers could better target them. Brand advertising failed them by not feeding them real information. Before the emergence of today’s read-write web, the brand’s message — what the advertiser said about the brand…